Sector

Beauty

Services

Creative Advertising

Experiential

Charlotte Tilbury Airstream

Brief

Beauty brand extraordinaire, Charlotte Tilbury, approached us seeking an innovative way to
celebrate the launch of their brand new ‘Airbrush Flawless Lip Blur’, and push their ‘Airbrush
Flawless Skin’ line. Known for their magical marketing, the dynamic collaboration between
Charlotte Tilbury and One Agency had to be just that. So, we took them on a European tour.

Process

Beauty brand extraordinaire, Charlotte Tilbury, approached us seeking an innovative way to celebrate the launch of their brand new ‘Airbrush Flawless Lip Blur’, and push their ‘Airbrush Flawless Skin’ line. Known for their magical marketing, the dynamic collaboration between Charlotte Tilbury and One Agency had to be just that. So, we took them on a European tour.

Results

The scale of our campaign garnered great exposure for Charlotte Tilbury’s ‘Flawless’ product line, capturing the attention of a diverse audience across Europe. We secured coverage in Prolific North and The Industry Beauty.

No. of Europe's biggest locations

8

Miles Travelled Through The Continent

6,230

Days Full of Immersive Activations

39

Testimonials

“A brilliant agency to work with to cover European advertising. Covering everything from TV, OOH, digital advertising, and so much more. The Relationship between One Agency and us is the most seamless, and they are always willing to give more than we expect. They always deliver at a high standard and deliver more than the agreed impressions through optimising and incredible negotiations with network providers. It’s always a pleasure to work with One Agency.”

Head of Marketing EMEA

Charlotte Tilbury

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