2024
Sector
Entertainment
Services
OOH
Social Media
HUKD Golf
Brief
Bury based golf enthusiasts, HUKD and HUKD Crazy, sought a fresh and consistent social media presence. Specialising in virtual driving ranges, HUKD wanted to create a community on their social media and showcase engaging content to increase followers and reach. Alongside this, they wanted to create an online identity for HUKD Crazy, the business’ new crazy golf venture, to encourage an upsurge of online and offline visits.
Process
To establish a cohesive presence on Instagram and Facebook, our social media sensations built them an extensive strategy including, but not limited to, tone of voice, content pillars and ideas, competitor analysis, and a social media audit.
From here, we built monthly content calendars consisting of a range of key content pillars, and created social content, to ensure their social channels were populated with tailored, engaging and relevant static and video posts, as well as reels.
To support our online efforts, the team strategised, ran and executed multiple content photo and video shoot days for both HUKD and HUKD Crazy.
Results
We managed to achieve everything on the client’s wishlist – and some extras too, for good measure. As a result of the shoot days, we’ve acquired a bank of content to support in creating content for OOH and social campaigns for both social media channels.
